Solve Problems – Don’t Create Product Ideas.

Problem/Solution Fit

Point is to focus on the problem you’re going to solve as it relates to the product idea which directly solves. Most startups do this in reverse and consequently fail. So – we’re looking for a wide voice of experts that have helped entrepreneurs take this more problem centric approach vs. solution centric approach. – […]

Lean Startups

Lean Startups

An important countervailing force among startups has emerged–a methodology called “lean startup,” that can make the process of startup companies less risky.  It favors experimentation over elaborate planning, customer feedback over intuition, and iterative design over traditional “big design up front” development. Although the methodology is just a few years old, its concepts—such as “minimum viable product” […]

Customer Segments For Startups

Customer Relationship Management - CRM

Many startup companies have technologies that interest several different customer segments.  Because startups have limited resources, each company needs to prioritize which customer segments to target with their technology and marketing efforts. Why customer segments for startups are essential? Great input from the article, How to Get Startup Ideas by Interviewing Customers. 1.  On most business model canvases the customer […]

Customer Problems for Startups

Business Model Canvas

“By far the most common mistake startups make is to solve customer problems no one has.” – Paul Graham   “Too often startups assume that because they will build an interesting web site, product, or service, that customers will beat a path to their door,” says David Skok. What are Customer Problems for Startups?   Given the right […]

Server Management for Startups


What is important about Server Management for Startups?  As your Startup moves toward working with a large site, lots of people and pages maintaining it, you will come across various workflows to get from a web design paper prototype to the actual pages live on the internet. The workflow for a complex site can include […]

Business Model Canvas for Startups

Business Model Canvas

Business Model Canvas for StartupsBefore you go out and create your business, you need to have a clear course of action. While writing a business plan will help you get investors, an adaptable business model will help guide you toward startup success. The Business Model Canvas, is a strategic management and entrepreneurial tool. It allows […]



What are Wireframes for websites? Website wireframes, also known as page schematics or screen blueprints, are the visual guide that represents the skeletal framework of a website. Wireframes are created for the purpose of arranging elements to best accomplish a particular purpose. The purpose is usually being informed by a business objective and a creative idea. The […]

How To Construct a Unique Value Proposition for Startups


Big Question for every startup-“I believe in my company and its product(s), but how can I help the world see its value?” With the help of valuable input from others who have tread down some ground this same direction, you need to understand and work out your Unique Value Proposition before you go much farther […]

Elevator Pitch for Startups

Business Model Canvas

Why is it important to have my startup’s elevator pitch? An “elevator pitch” is a concise, well-practiced description of your startup and your plan, delivered with conviction and enthusiasm that your mother should be able to understand in the time it would take to ride up an elevator. Everybody knows about these, but few people […]

Minimum Viable Product for Startups


Minimum Viable Product for Startups is the key strategy used for fast and quantitative market testing of a product or product feature for startups.  After your Startup idea is created, but before you fully developed it, this critical step creates the strategy to avoid building products that customers won’t want in the long run. A Minimum Viable Product […]