Tips for boosting sales over the holidays

Customer Acquisition

The holiday season is one of the most important times of the year for eCommerce businesses. Knowing this we want to prepare you with a few tips. GENERAL TIPS MARK YOUR CALENDAR WITH KEY DATES: This way you can physically see how far out you should begin running campaigns. It is crucial to build excitement […]

5 Tips for Acquiring New Customers Through Facebook

Customer Acquisition

We have seen great success with Facebook advertising – a main reason being because of its in-depth knowledge of its users. Facebook has an established presence across users of all age groups and demographics internationally. Both B2B and B2C companies are seeing the benefits of using Facebook as a traction channel.   Here are our […]

How to Create Effective Pinterest Pins for your Business

Social Media

  Pinterest is best paired with visually-driven companies whose consumers are also visually-driven. A major benefit to pinning on Pinterest is the longevity of your content. 50 percent of site visits from pins happen over three months after the original pin was published. This is a much longer time period than the 5-80 minute content […]

Social Media and Your Sales Funnel

Social Media

Read Time: 00:02:49 – Create social content calendars using an equation – Utilize purpose driven approach that map back to your funnel – Measure beyond engagement There are several platforms and agencies that can measure social media channels for you, talking about likes, shares, follower growth, etc. That’s great. All are important to know. But […]

Startup Press Release

Product Launch

You will absolutely want a startup press release for big news. There’s no getting around it! From Becky Viera of PRyou. But there is a Startup Press Release issue! Jason Baptiste in 13 Ways to Get Press When You Launch Your Startup clarifies, “The media has hundreds of startups pitching them everyday and vying for attention, so your startup needs […]

Social Media for Startups (and everyone else)

Growth Hacking

Everyone agrees social media is important for brands and companies, but what about social media for startups? When should your startup start social media? While in the trenches of product development, it’s sometimes hard to see the ROI for social media. MarketingRunner considers social media as a valuable tool for startups, and other stages of […]